Services
Our unmatched services make the implementation of your campaign strategy — easy!
Managed Services
Our mViva Suite is based on Big Data technology
and is tuned to deliver optimum performance, high availability, and accessible scaling with increased load. Our dedicated team of experts leverages their deep understanding of different technologies and their proficiency in knowledge management to help you achieve success.
and is tuned to deliver optimum performance, high availability, and accessible scaling with increased load. Our dedicated team of experts leverages their deep understanding of different technologies and their proficiency in knowledge management to help you achieve success.
Our end-to-end managed services include:
Business Consulting
Our holistic consultation services cover everything from planning and implementation to the analysis of results — and everything in between, of course.
Business Objectives & Strategy
- Understand business environment and objectives
- Collect and analyze data
- Prepare and approve the strategy
360° Customer View
- Source data
- Three-tier hierarchy
- Unique ID
Segmentation
- Multiple cuts of the base
- Based on AI/ML models
Campaign Management
- Robust process for designing, testing, executing, and evaluating campaigns
- Based on Precision Marketing Framework
Business Operations
Our Business Operations team handles the end-to-end operations of the platform.
Configuration of Users
Configuration of Campaigns
Campaign Approvals
Campaign Executions
Campaign Monitoring
Reporting
Campaign Performance Monitoring
Customer Complaint Handling
Modeling and Analytics
mViva users get the option of building custom models for their campaigns and strategies. These are some of our sought-after custom models:
Churn Detection
Top-up Prediction
Up-sell Propensity
Usage Predictions
Here is how a typical custom model is built in mViva:
Understanding the Requirement of the User
Data Acquisition
Analysis to Identify Patterns and Indices
Model Training
We also provide analytical reports on all custom models that we build for our customers for future tweaks and changes in their custom models.
Product Support
Leave it all to us, and we leave you with peace of mind. We provide 24/7 support for all our products and solutions at all levels with round-the-clock monitoring on possible workarounds and code-fixing.
